Our Generation
Our Generation dolls and accessories are sold at Target stores. The dolls (and clothing) are the quality you would expect from a $25 doll, but what really sets Our Generation apart is the accessories! From very small sets (like a $6.99 Under the Microscope set) to large sets (like a $110 Ice Cream Truck), they are imaginative, detailed, and a great value. And their product names are fun and punny.
From the Battat website:
Our Generation® isn't just about a doll or a book or even a fantastic miniature tea set. It's about girls growing up together and creating the narrative of an extraordinary generation. It's about accessories that speak to the multifaceted lives girls live. It's about quality dolls at prices aimed to not exclude anyone. It's about a very important generation and its story.
This brand is an evolution of the Collector's Lane Kids that Battat made for Target (CL was introduced in 1998 and the branding changed in 2003). The OGDolls.com website has been online since 2011, so all products produced since then are well documented on their site (even the ones that are discontinued).
